Software Product Operations: Leading Your Company Beyond Product Management


SKU: 9781440463242
Author: Lundberg, David
Publication Date: 12/26/2008
Publisher: Createspace Independent Publishing Platform
Binding: Paperback
Media: Book
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Software Product Operations defines the eight essential leadership principles proven to deliver successful software products. Beyond product management, product marketing, or product development, Software Product Operations delivers a clear leadership model for the creation of on-line and off-line software products that provide true customer value, enable sustainable profit, and establish a rewarding employee environment. Great products are created by great leaders. Great leaders know how to execute and producing high-value software products is all about execution. Software Product Operations provides leaders at all levels of a company the ability to analyze the current state of their product operations maturity and to build a clear roadmap towards dramatic effectiveness. It describes easy-to-implement methodologies and provides practical tools to achieve company-wide adoption of a successful product operations environment.