Product Information Management for Mass Customization: Connecting Customer, Front-Office and Back-Office for Fast and Efficient Customization (2006)


SKU: 9780230006829
Author: Forza, C Salvador, F
Publication Date: 11/28/2006
Publisher: Palgrave MacMillan
Binding: Hardcover
Media: Book
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Successfully managed product information for mass customization avoids disclosure of how these systems work. This is the first book to provide a holistic recognition of the essential aspects of an IT-supported product configuration system. It reveals the basic building blocks of these systems and their operational and strategic implications.