Performance Measurement of New Product Development Teams: A Case of the High-Tech Sector (2009)


SKU: 9781349364855
Author: Yu-Ching Lin, Erin
Publication Date: 12/18/2008
Publisher: Palgrave MacMillan
Binding: Paperback
Media: Book
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Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.