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Impact of packaging on product visibility

$45.00

SKU: 9786206238409
Author: Nganso, Irina Ryanne
Publication Date: 07/15/2023
Publisher: Our Knowledge Publishing
Binding: Paperback
Media: Book
This item is on backorder and will take an additional 5-7 business days for processing.

Description

Companies often neglect the packaging of their products, but it’s what attracts customers in the first place, so they should focus on it to attract more customers. Packaging has to stand out from the crowd, it has to be different to stand out from the crowd. In the cookie industry, we have a multitude of competing companies, all of which are negligent when it comes to packaging.